Helping humans and AI work
better, faster, together.
We help the world’s leading enterprises redesign work with AI, prototype more possibilities and prove what works with real users.
Trusted inside the world’s biggest organisations.
We’ve spent years helping the world’s biggest organisations solve complex problems, explore new possibilities and prove what works. Now we’re doing it with AI.
Where most teams are.
Where we take you.
Where most teams are
- AI tools everywhere, but the work itself hasn’t changed
- Pilots that never make it past the pilot
- Decisions stuck in one meeting after another
- Every team doing its own thing with AI
Where we take you
- New ways of working, built around AI and tested with your customers
- Pilots that become how the team works, then spread to more teams
- Decisions made in the room, backed by real evidence
- Your own people able to keep it going without us
Where most clients start
HyperSprints.
Proof in days, not quarters.
Explore more possibilities, build high-fidelity prototypes and test with real customers in just a few days. AI accelerates the work, but your team stays in control. The result? Evidence to move forward with confidence.
Get the free HyperSprint deck →
Better, faster, together
Humans still make the call. AI widens the options; the people closest to the work choose between them and own the decision.
AI does the heavy lifting — research, synthesis and prototypes — so a team gets to something testable in a fraction of the time.
Neither works alone. We redesign the work with your team, in the room, so the change still feels like theirs on Monday.
Our services
Find what works. Prove its value. Make it happen.
HyperSprint
More prototypes, more tests with real customers and more evidence for the decision, in days.
Learn more or book one nowReal impact, real results
Years of combined experience, exclusively with enterprise clients.
Every year of it spent inside large organisations — energy, financial services, technology, media, retail and professional services — helping teams align, decide and ship. Now we bring that to working with AI.
See our workHow mature is your organisation with AI?
Fifteen questions, about three minutes. Find out which of four AI maturity stages you are at, what to fix first, and the next step that fits.
Frequently asked
Why did Design Sprint X become DSX?
We’ve evolved, and so has the way we help organisations solve problems. What started with Design Sprints has grown into something bigger, combining human expertise, AI and new ways of working to help teams achieve more. Our name has changed, but our belief in bringing people together to solve meaningful challenges hasn’t.
What does DSX actually do?
We help enterprise teams solve complex challenges, redesign work with AI and build the skills to do it themselves. Through HyperSprints, hands-on support and practical AI and Design Sprint training, we turn ambitious ideas into tested solutions and lasting change.
Is a HyperSprint just a Design Sprint with AI added?
No. HyperSprints take the principles of traditional Design Sprints and significantly enhance what’s possible. By combining human expertise with AI, we explore more ideas, build higher-fidelity prototypes and uncover deeper insights through testing with real users. HyperSprints deliver far more and are significantly faster than a traditional Design Sprint.
Do we need an AI strategy to get started?
No. Some clients have established AI strategies, others have pilots that aren’t delivering, and some simply know their teams could be working better. We meet you where you are, identify the right opportunity and help you take the next practical step.
Can DSX work alongside our existing consulting and implementation partners?
Absolutely. We complement existing teams and partners by helping prove how work should change before significant investment. Our role is to explore possibilities, test solutions, and provide the evidence needed to move forward with confidence.
Turn AI spend into AI return.
You’ve invested in the tools. We help your teams turn them into measurable results, fast.