The Design Sprint.
Reimagined for the AI era.
HyperSprints combine proven Design Sprint methods with AI to explore more ideas, build higher-fidelity prototypes
and uncover deeper insights from real users, so you can achieve more in a fraction of the time.








Is a HyperSprint right for you?
There’s a big decision to make
You need to make a call, but you’re missing the evidence to make it confidently. A HyperSprint puts working prototypes and real customer feedback in front of your team, so you can move forward rather than schedule another meeting.
More than ideas. Real evidence. Clear decisions.
Explore more possibilities, test realistic solutions with real customers and bring your team together around what works.
1High-fidelity prototypes
More possibilities explored. Better solutions brought to life.
Go beyond wireframes and presentations. Explore multiple ideas and turn the strongest into realistic, interactive prototypes that customers can actually use. AI accelerates the build, while your team shapes the solutions.
2Feedback from real customers
Real reactions. Deeper insights. Stronger evidence.
See how customers interact with your prototypes, what they understand, where they struggle and what genuinely resonates. Real-world testing reveals what works, what doesn’t and where the biggest opportunities lie.
3A team that’s aligned
Shared understanding. Confident decisions. Clear next steps.
Your team works together throughout the sprint, exploring possibilities, shaping solutions and reviewing the evidence. Everyone has a voice in the process, creating shared ownership of the decisions and clarity on what happens next.
Humans lead. AI accelerates. Customers validate.
Humans
- Define the challenge
- Generate ideas
- Shape the solutions
- Make informed decisions
AI
- Expands the possibilities
- Accelerates research and synthesis
- Builds high-fidelity prototypes
- Removes repetitive work
Customers
- Experience the prototypes
- Reveal what resonates
- Expose what doesn’t work
- Provide real-world evidence
Human judgement leads. AI accelerates. Real customers provide the proof.
From challenge to evidence in two days.
Your team gives us two days. We do the customer testing afterwards, while everyone gets back to work, then bring you the evidence to decide.
Explore
Understand the challenge, explore possibilities and agree which ideas are worth taking forward.
Prototype
Turn promising ideas into high-fidelity, interactive prototypes, ready for real customer testing.
Test
We put your prototypes in front of real customers to discover what works, what doesn’t and why. No extra time from your team.
Learn
Bring the team together to review the evidence, uncover insights and agree what happens next.
Want to see exactly how each step runs? The full deck is free — every slide, exercise and timebox.
How we have helped clients like you.
“We got strategy, great ideas and user feedback in just a few days.”
Sandro VillingerGlobal Product Marketing Lead, Gen
“We got validated ideas in days rather than months.”
Bruno TonelliProduct Owner, Sky Betting & Gaming
“Our teams worked faster, smarter and more collaboratively.”
Andy MorrisDigital Director, British Gas
A design sprint tests one idea.
A HyperSprint tests several.
Same week, very different results. A design sprint spends five days of your team on one prototype. A HyperSprint takes two days of their time, explores four routes and puts every one of them in front of real customers.
In-person or remote.
We run HyperSprints in person and remotely. Same method, same decision at the end — you choose what suits your team.
In person
We come to you, or bring your team together somewhere neutral.
- Faster energy and focus — no notifications, no second screens
- Easier to read the room and settle disagreements on the spot
- Walls of sticky notes the whole team can see at once
- Builds relationships across teams that last beyond the sprint
Best for big, cross-functional decisions and teams meeting for the first time.
Remote
Run online, with the same structure, timeboxes and facilitation.
- Bring in the right people wherever they are
- No travel time or venue costs
- Everything is captured digitally as you go
- Easier to fit around busy diaries
Best for distributed teams and getting senior people in the room without the travel.
Not sure which? Many teams mix the two — in person to decide, remote to test. Talk it through with us.

Get the HyperSprint deck we use with our clients.
Every slide, exercise and timebox, in Keynote, PowerPoint and PDF. Free.
Not sure a sprint is the right first step?
AI maturity scorecard
Find out where your organisation stands with AI — fifteen questions, three minutes.
→HyperSprint
More prototypes, more tests with real customers and more evidence for the decision, in days.
You are herePilot
Run the new workflow with a real team, in live conditions, and measure what changes.
→Embed
Turn what worked into how the team works — rituals, roles and measures.
→Training
Train your people to run it themselves, without us.
→Scale
Take the same method to more teams, on evidence rather than mandate.
→Frequently asked
What is a HyperSprint?
A HyperSprint is the design sprint rebuilt for the AI era. A small team, including someone who can make the decision, spends two days on one real challenge. AI helps us explore more ideas and build several high-fidelity, interactive prototypes, real customers test them, and your team decides what to build, refine, retest or stop.
How long does a HyperSprint take?
Your team gives us two days: day one to explore the challenge and agree which ideas to take forward, day two to turn them into interactive prototypes. We run the customer testing afterwards, with no extra time from your team, then bring everyone back for an insight session to agree what happens next.
How much does a HyperSprint cost?
It depends on the scope, the number of concepts and how much customer testing you need. Every HyperSprint includes preparation, facilitation, AI-powered prototyping, customer testing and a final decision session. We agree a fixed price upfront, so there are no surprises. Tell us what you have in mind and we’ll come back with a price within one working day. Ask for a price →
Who needs to be in the room?
Typically six to eight people who understand the challenge, the customer and the business. Most importantly, someone with the authority to make decisions. You don’t need a room full of stakeholders, just the right people.
How much preparation is involved?
Very little on your side. We’ll start with a scoping call, review any existing research and agree what we’re trying to answer. We handle the planning, preparation and facilitation so your team can focus on the decisions that matter.
Where do the customers come from?
We can work with your existing customers or recruit suitable participants. Testing takes place after the sprint, with real people using the prototypes we’ve built. We’ll bring the findings back to your team, or work alongside your researchers if you prefer.
What happens if the idea doesn’t work?
That’s a valuable result. Finding out an idea doesn’t work before you’ve invested months building it is exactly why we test. You’ll leave knowing what worked, what didn’t and whether to proceed, rethink or stop.
How is a HyperSprint different from a traditional Design Sprint?
The principles are the same: bring the right people together, explore solutions, build prototypes and test with real customers. The difference is speed. AI accelerates prototyping, allowing us to explore more ideas in less time. Your team still makes the decisions, and real customers still provide the feedback.
What will we actually have at the end?
Working, clickable prototypes, feedback from real customers and a clear recommendation on what to do next. You’ll also have a collection of ideas and alternative concepts that didn’t make it to testing, but could inspire future work or be explored later. Everything your team needs to decide what to build, improve or leave behind.
Can we see how a HyperSprint works before committing?
Absolutely. Our complete HyperSprint deck is free to download, including the exercises, activities and timings we use. Explore the process, share it with your team or even run your own. Get the free HyperSprint deck →
Can a HyperSprint be run remotely?
Yes. We recommend getting everyone together in person for the sprint itself, but we can run it remotely when needed. Customer testing and the follow-up decision session can take place remotely regardless.
Turn AI spend into AI return.
You’ve invested in the tools. A HyperSprint turns them into evidence your team can act on, in days. Tell us the workflow you have in mind and we’ll come back within one working day.
