⭐️ FREE CONSULTATION PRIZE POT

The State of Design Thinking

Does design thinking still work in today's fast-changing world? Help us explore what's working, what's broken, and define the future of innovation.

⏰ Takes 10min

What you get

Complete the survey.
Walk away with something.

Everyone who completes the survey gets guaranteed rewards. Plus 10 lucky winners will receive all three prizes in the giveaway pot.

🎓
✓ Everyone gets this
Free Indigo Course Access

Full access to our Indigo design thinking course for every single respondent. No strings, no expiry.

📊
✓ Everyone gets this
The Full Industry Report

Early access to the complete 2026 State of Design Thinking findings — before it goes public.

🎲 How to enter the giveaway
10 lucky winners get ALL THREE prizes. Here's how to enter:
1
Complete the survey — takes 10 minutes, completely anonymous.
2
Repost our original LinkedIn post — share it with your network.
3
Tag a colleague in the comments who works in product, design, or innovation.
🏆 The Giveaway Prizes

10 winners. All three prizes. Each.

Complete the survey, repost and tag a colleague — and you're in. Winners are drawn at random once the survey closes.

Every winner gets all of these
📞
30-Min Co-Founder Consultation
Direct time with Steve & Luke — bring your real challenge
🧰
Pre-Sprint Materials Bundle
Everything you need to plan and run a sprint from day one
🎓
Get Access to All Three Course Tiers
Indigo, Violet and Ultra-Violet — all included
🏢
Looking to train your whole team?

Complete the survey and mention it in your response — we'll be in touch about group pricing, bespoke facilitation, and enterprise training packages.

About the survey

What we're trying
to find out

This isn't a vanity survey. We're building the definitive picture of how design thinking is actually being practised — and where it's breaking down — across enterprise teams in 2026.

01
Is design thinking still working?

Where teams are seeing results — and where the process is falling apart.

03
AI's role in design sessions

How teams are already using AI — and where they'd want more support.

02
How teams facilitate design work

Who runs sessions, what methods they use, and what gets in the way.

04
The future of facilitation

Whether AI-assisted facilitation could solve real team problems.

Who it's for

If you work on products, teams, or innovation — this is for you

Product Managers
UX Designers
Innovation Leaders
Facilitators
C-Suite & Directors
Transformation Leaders
2026 Industry Survey

Help define the next evolution of innovation.

Ten minutes. A free course. A lucky dip. Insights that shape how the world's teams work, decide, and create.

Take the Survey Now
Completely anonymous Takes 10–15 minutes Free Indigo course for everyone 10 winners get all 3 prizes
🏢
For organisations
Looking to train your whole team?

Complete the survey and mention it in your response — we'll be in touch about group pricing, bespoke facilitation, and enterprise training packages.

Get in touch
📩
Stay in the loop
Want the report when it drops?

Complete the survey and you'll be first to receive the full 2026 findings — before we share them publicly. No spam, just the report.

Take the survey